by Terri Trusty | Apr 27, 2026 | Uncategorized
Automotive events are one of the most overlooked opportunities in parking lot monetization. Dealership groups, RV companies, and specialty vehicle sellers frequently need large, visible spaces for temporary sales events. Mall parking lots provide exactly that. These...
by Terri Trusty | Apr 20, 2026 | Uncategorized
Experiential retail isn’t just a buzzword—it’s a shift in how consumers spend time and money. Mobile entertainment operators are capitalizing on this trend, and they need space to do it. Traveling carnivals, inflatable parks, and interactive attractions are seeing...
by Terri Trusty | Apr 13, 2026 | Uncategorized
Seasonality is one of the most powerful—and underutilized—drivers of parking lot revenue. Holiday markets, pumpkin patches, Christmas tree lots, and winter villages consistently draw strong attendance and are often willing to pay premium short-term rents for...
by Terri Trusty | Apr 6, 2026 | Uncategorized
Short-term activations are one of the fastest ways to unlock new revenue from existing assets. Unlike traditional leases, pop-up events require minimal commitment but can deliver immediate returns. From weekend markets to month-long attractions, these events allow...
by Terri Trusty | Apr 1, 2026 | Uncategorized
Shopping center owners are increasingly looking beyond traditional leasing strategies to unlock new revenue. One of the most overlooked opportunities sits right outside the front door: the parking lot. Underutilized parking areas can be transformed into...
by Terri Trusty | Feb 16, 2026 | Uncategorized
Traveling attractions like carnivals and circuses have been quietly generating revenue for mall owners for years. These operators need large, flat, accessible spaces with strong visibility and easy highway access—exactly what most shopping centers offer. From a...
